A collection of entrepreneurial thoughts from an accidental business owner
I reviewed the most meaningful Super Bowl advertisements of the last five years. I referenced Brandwatch and their blog about the most talked-about Super Bowl ads of the past five years. In reviewing these ads, it’s hard to find much to critique as they were designed and produced by the best marketing firms in the …
Like over 100 million global podcast listeners (Stat, 2024), I love podcasts and often choose this format over traditional radio. Therefore, I have weaved a few podcast advertising examples into my radio ad analysis. Brand marketers use podcasts as a meaningful way to connect with customers because the medium is trackable. Advertisers often provide the …
The year is beginning to wind down, and as we turn the corner to 2024, many of us are thinking about campaigns, budgets, and new partnerships. Typically, the fourth quarter is the season to evaluate existing relationships and potentially line out new ones for the coming year. For many of us, this exercise often means …